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“Editors really enjoy sped-up music because edits with sped-up audios are much more energetic and interesting to watch,” says Wiktoria, a Polish teenager who runs the nightcore account impact of a viral edit can extend far beyond the TikTok ecosystem. If they’re not uploaded by fan editors, they are often uploaded by designated accounts that share sped-up versions of popular songs, who in turn consider editors a large portion of their audience base. Much of the music that performs well on TikTok has been modified slightly, either sped-up or slowed-down-a trick that seemed to originate on YouTube, where creators would try to circumvent the platform’s copyright censors. “It’s both to help others but also to help yourself.” “If a bigger account makes a new audio, you know that that audio is going to most likely do well, so you’re going to hop onto it,” says Zozee. Examples include El Alfa’s “ Suave,” Nelly Furtado’s “ Maneater,” and most recently Demi Lovato’s “ Cool for the Summer,” originally featured in a quick-cut montage with Andrew Garfield seductively biting his thumb. Often, when investigating popular audio on TikTok, I’ll notice that the initial uploader was a fan editor. Earlier this year, Rolling Stone reported that small rap labels were paying editors to use their songs in Fortnite montages. More recently, the musician and former Pitchfork staffer Noah Yoo noticed a spike in his streams: Thanks to anime editors, his band Cafune’s song “Tek It” is now No. Last year, the pop duo Magdalena Bay discovered that their song “Killshot” had become a popular sound for suggestive anime edits, and now it’s their most streamed song. Sometimes editors will pile onto an existing audio, like Starboi3 and Doja Cat’s “ Dick” (Doja sounds like she’s saying the names of BTS members in her verse) or CupcaKke’s “ CPR” ( choreography from the K-pop boy band Stray Kids make them look like they’re giving CPR). Sometimes fan edits spawn their own trends, like in 2020, when a hypnotic slo-mo edit of Timothée Chalamet body-rolling in Call Me By Your Name led Melanie Martinez’s twinkly 2015 song “Play Date” to trend on TikTok and generated an onslaught of similarly sultry celebrity clips. “The edit helps me calm down a bit, it’s very different from what I do in school.”īecause fan edits create a captivating interplay between visuals and music, they can drive songs to new viral heights. “I wouldn’t do it if it wasn’t fun,” Zozee emphasizes. TikTok already offers a suite of editing tools, but to achieve their desired look, many editors will use other programs like CapCut or Adobe After Effects.

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This process includes gathering the clips, which may involve screen-recording performance footage, figuring out how to sync the footage with the music, and then adding text and visual effects. Zozee estimates that making a basic edit takes them 45 minutes to an hour, but more complicated ones require days to complete. “Anime fans tend to cluster together, and that’s a big reason why the edits are more successful,” says Alyssa, an 18-year-old anime edit TikTokker who posts as kyoswrldd. This is especially true for anime communities, which have a long history of creating and consuming fan-made content, including music videos. Their edits are like bat signals to other members of their community, whose eager engagement encourages the TikTok algorithm to continue promoting these videos.

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Whether they’re devoted to anime series like Attack on Titan, K-Pop groups like BTS, or games like Fortnite, fan editors are power-players on TikTok. Other edits set to “Bananza” include slowed-down footage of BLACKPINK’s Rose and Lisa twerking on each other (8.5 million likes), a flash-filled tribute to Vampire Cookie from the video game Cookie Run (303 thousand likes), and a quick-cut sequence of Tom Holland looking hot (5.4 million likes).

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(The term originated within the film world to refer to the alternate movie versions created by dissatisfied viewers, who would rearrange the sequencing or remove dialogue the first fan edit to popularize the form was a revision of Star Wars: Episode 1 - The Phantom Menace.) On TikTok, fan edits often take the form of montages or simple videos layered with effects, their movements synced to a popular song.

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This is what is commonly known as a fan edit, in which fans of a particular celebrity or media franchise take existing source material-excerpts from films, TV shows, video games, concert performances, paparazzi reels-and modify it to create something new.